Tuesday, November 27, 2012

My Disney Semester

Guess what? I'm obsessed with Disney.

Did the blog give it away? Or the closet full of t-shirts? Well, the monkey's out of the bottle now.

In my obsession with Disney, I've tried to make it the centerpiece of my life. I worked at Walt Disney World for seven months, I created this blog, and I'm trying to get them to let me make magic full time. If it doesn't happen now, it will.

Going along with that theme, this semester, just about every big project I've had has been about Disney. This has been a running theme of my college career, having started this very blog in my online media class.

My course load has consisted of a media production class, a graphic design class, a class on the future of journalism, a class on business journalism, a photojournalism class, a one-credit class on the FOX company (so not Disney! Oh, but wait) and an advanced online media class.

For almost every one of those classes, I've managed to apply my Disney love for a grade. I have not yet incorporated it into my business journalism class, but there's still an essay to make it happen. I'm a little annoyed with myself that I didn't buy Disney stock for the faux-stock market assignment we had (I already own it in real life, so it didn't seem fitting.)

My Cars Land Magazine Layout
I've managed to make the first two big assignments for my graphic design class Disney centric. The first, a magazine layout, was done on the opening of Cars Land. The second, an info graphic, was done on the prices and popularity of Disney. I don't know what my grade is on the ladder, but I only got four points off out of 200 for the former. Ka-Chow!
My Disney info graphic.

With my online media class, I'm creating an entire website devoted to explaining just what is
it that attracts Disney to what many see as the child's entertainment company that is Disney.

For my media production class, I did a fake podcast on the Disney parks. That didn't go so well. But I got my Disney in! For my photojournalism class, I turned in a picture I took on my recent trip to Disneyland of the new Carthay Circle Theatre.

The Carthay Circle Theatre

With my future of journalism class, I'm turning in this blog, and a composite video I made for the two components of the final. Most of my grade for the class will be decided on things having to do with Mickey Mouse.

Then there's my class on FOX. How'd I do it? Well, I haven't yet. But I am going to write a (fantastic) paper comparing Walt Disney to Rupert Murdoch. My conclusion, I can tell you, is that they're two very different people.

Oh, and this is my senior year, and every credit counts towards graduation. So, you could say with my college career, "It all ended with a mouse."

Saturday, November 3, 2012

Wrecking Windows, Fixing Films

The best animated movie to have anything to do with Disney this year? "Tinker Bell: Secret of the Wings." I was going to say "Mars Needs Moms," but that came out in 2011.

THAT FIRST PARAGRAPH WAS A JOKE. Don't stop reading because of it. Also, because I'm a 21-year-old male, I didn't see "Tinker Bell: Secret of the Wings," and because I'm a human being with taste, I didn't see "Mars Needs Moms," so I can't actually tell you if those are good or bad. And with that, I will start saying things I actually mean.



I know it might be Brave of me to say this, but 2012 will be known as the year Walt Disney Animation Studios put out a better movie than Pixar did. That's better than 2011, known as the year that I filmed a better movie on my iPhone of me eating a cheeseburger than the movie Pixar studios released.

That's right, "Wreck It Ralph" was by far a better film than Pixar's "Brave," and honestly, it had more of a Pixar feel to it, too. "Brave" was a fairytale with a princess, "Wreck It Ralph" was "Toy Story" set within the world of video games. I think that's all I need to say to back up that argument.

I've always loved "secret world of" films, like "Toy Story" and now "Wreck It Ralph," where part of the premise is exploring what things do when we humans aren't paying attention to them. "Ralph" is by no means as groundbreaking, funny, or as entertaining as "Toy Story," but I dare say it's the best animated Disney film since "Toy Story 3."

These kind of films create a world within a world, using their own sort of slang, taking the familiar and connecting it all together with a little creativity, and a little ingenuity. Instead of feeling things in her "bones," the character Vanellope Vvon Schweetz feels it in her "code" that she's meant to be a racer in the Mario Kart-esque game "Sugar Rush." I love this kind of thing, and "Wreck It Ralph" is full of it.

Brace yourself, it's time for some plot summary: The film focuses on Ralph, voiced by John C. Reilly, the villain who wrecks things, so Fix It Felix Jr. can then fix things in the 8-bit arcade game named after Felix. Ralph gets tired of sleeping in a literal dump, and ventures off into two other video games, first a Call of Duty-esque first-person-shooter modern 3D game "Hero's Duty," then to Vanellope's "Sugar Rush." Here, in the land of Sugar Rush, Vanellope, a "glitch" in the game, steals Ralph's medal, and the two become enemies that quickly turn into friends. From there, all that character development and plot stuff happens like in most all movies, except for the Indie ones made by artists who are too hip to use a story arch. If you're reading this blog, you'll probably see the movie anyways, and probably already know all of that stuff you just read, anyways. Moving on...


What made this film so great was a mix of character development, gags, humor, and a nice twist at the end that brings everything together. The characters all have their flaws and their strengths, and we get to see them exhibit all parts of their personality, while enjoying some good jokes, and a dedication the the details of the world of video games that does not waiver in thoroughness throughout. The movie modifies a world we're already familiar with, and exploring it with Ralph, Felix, Venellope and Calhoun, the female commander from "Hero's Duty" voiced by Jane Lynch, is a hilarious, fun and at times emotional journey that amounts to one darn good film.

It's no "Up" or "Finding Nemo," but for a film whose only connection to Pixar is John Lasseter, the chief creative officer at both Pixar and the Walt Disney Animation Studios, it will fool those unaware of the separation between the two companies.

Wednesday, October 31, 2012

Buying New Galaxies, and Creativity

Unless you live under a rock, only care about real news like Hurricane Sandy, or don't have six news apps that all send you push notifications of breaking news at the same time, than you've probably heard: yesterday, Disney acquired Lucasfilm for $4.05 billion.



My first reaction was: "Neat!"

Lucasfilm and Disney have had a very close relationship ever since Star Tours opened at Disney in 1982. Some of the best Star Wars merch I've ever seen or bought has been at a Disneyland. You can find Jedi Mickeys or Donald Duck made up as Darth Maul at gift shops next to Star Tours. Hollywood Studious annually holds Star Wars Weekends, one of the most popular celebrations of the franchise anywhere. The Jedi Training Academy is a popular show, with walk around characters like Darth Vader and a couple of Storm Troopers making daily appearances.

To Disney dies-hards like myself, there won't be much of a transition from Lucasfilm being an independent company to one owned by one of the biggest entertainment companies in the world.

Some are decrying the deal, accusing Disney of being greedy, and predicting that when Disney makes episodes VI, VII and VII, they will ruin the "Star Wars" film franchise.

These people don't know what they're talking about and are hating on Disney because it's the convenient, typical thing to do. When Disney took over Marvel for a similar price, one of first films to come out of the joint venture, "The Avengers," is arguably the best Marvel film to date, and is inarguably the highest grossing. This was because Disney let acclaimed nerd Joss Whedon take over, gave him creative control and trusted him. I foresee Disney doing a similar thing with the coming "Star Wars" films.

So people, stop whining. You will be proven wrong.

Star Tours at Disneyland. (Photo by Preston Carter
Melbourne-Weaver/Main St. Monitor.)
Though I won't associated myself with those whiners, I do have something to whine about myself. My past co-worker while I was in the Disney College program, Patrick Johnson had this to say about the deal on facebook: "The most recognized entertainment company in the world that neglects to capitalize on their own intellectual property. Le sigh." In an article about reactions to the deal by USA Today, they quoted Former Columbia Pictures marketing exec Peter Sealey as saying: "It seems to me that Disney is bankrupt of new ideas so they've just gone out and made another big buy."

This deal will cement Bob Iger's legacy as "the guy who bought all that other stuff." From Pixar, to Marvel, and now Lucasfilm and Avatar Land, Iger has made it clear he is more interested in buying creativity than creating it in house. Pixar has created some of its worst films since being acquired by Disney, most of which were money grubbing sequels. Avatar Land's E-Ticket attraction is rumored to use the same ride mechanism as Soarin' over California.

What Iger has done with the parks, with New Fantasyand and the re-imagining of Disney California Adventure, has been great, but not exactly innovative.

I think acquiring Lucasfilm, Pixar and Marvel are overall good things for Disney, but I look forward to Iger's 2015 planned retirement and hope that his replacement focuses on creating magic inside the company. Iger is, by far, a better CEO than his predecessor Michael Eisner, but at least Eisner had 10 creative years at the beginning.

Thursday, October 25, 2012

First Impressions of Land

It's been two years, but I'm happy to say, I've finally been back to the one, the only, the original: Disneyland.

It's been more than a year since I've been to any Disney park, which is far too long, but two years without visiting Walt's original, that's just painful. Especially since so much has happened to the resort in the past two years. Finally, my family and I got around to getting a trip to Anaheim.

Flo's V8 Cafe with its stunning neon. (Preston Carter Melbourne-Weaver)
Obviously, the most exciting part of the re-theming of Disney California Adventure is Cars Land, and you've probably read enough to fill a novel about it. There's not much new insight that I can provide. It's everything everyone has said about it. Stunning, breathtaking, immersive, capturing the Disney magic that the park so terribly lacked since its opening in 2002.

It's also packed beyond belief. The best day to go, I would have to say, would be the day they had the press preview. I'm envious of those who got to go and just take in the new land, soak it up without the 30 minute wait for a Fast Pass, or the elbowing and shoving it takes to go up and down the strip. Overall, I didn't wait more than 30 minutes in any line while there, but that took a lot of strategy.

Luigi's flying tires didn't quite soar for me, but I enjoyed the attraction for what it was. It makes for a nice C-ticket attraction. The queue was far more exciting, with its classic Disney details displayed throughout Luigi's tire shop.

Mater's Junkyard Jamboree, despite being themed around my least favorite Disney character of all time (and by the way, he's nowhere to be seen on the attraction, only heard. What the heck?), were a pleasant surprise for an attraction that looked to be pretty basic. The whipping and constant change of direction made for a thrill.

The food was great. And by food, I mean everything served in a pretzel cone. I had the Chili Cone Queso, the Chicken Verde and the breakfast bacon, cheese and egg cone. The best I'd have to say was the Verde. Quite a surprise for me, as I was betting on the Chili, and had to sample my girlfriend's Chicken Verde. The Apple freeze was delicious, though too sweet for some members of my family, and the pomegranate lemonade was sweet and had just the right amount of tart.

The merchandise was appealing, using the art deco colors and style in a callback to the original screen printed posters of Disneyland. I didn't purchase any though, as I'm not a fan of the vinyl printing they used. It's cheap, uncomfortable and gets killed in the washing machine.

As in the film, Radiator Springs really shows its feathers at night. When the neon's flipped on, it's like the already beautiful land masterfully applies makeup and turns into a real stunner. I had a great time challenging myself with my newly acquired photo-knowledge by taking pictures of the fantastic neon signs and the deftly lit rock formations, and found myself overloaded with things to look at.

It's surely a place so fantastic, one visit will not be enough. I'm starting to understand why Lightening McQueen decided to stay.

Monday, October 8, 2012

Using Tech to Create Magic

When you think Disney, you think princesses, castles, children and fun. At least, if you think of Disney in a broad, stereotypical sense. If I think of Disney, I get all analytical and start rambling off facts and information people generally don't care about.

When you ask a tech-blog like Engadget about Disney, considering that they only cover the company when it creates news that wouldn't be out of place next to a high-performance camera or a rant about the new iPhone, they would probably give you their view of the more technological, innovative part of Disney.


The tech blog recently published an article on what Disney is doing over at its Pittsburgh research labs.

Yeah, Disney is in Pittsburgh.

Why? Because it partners with "Carnegie Mellon University...which has one of the country's top five graduate programs in computer science, and is particularly strong in robotics, computer vision, human-computer interaction (HCI), speech understanding, and machine learning," according to the lab's website.

The Engadget article was about 3D printing, which is the new big thing in the tech world. Wired Magazine featured MakerBot, the leader in 3D printing, on the cover of its October design issue, with the headline: "The New MakerBot Replicator Might Just Change Your World."

Disney is experimenting with "'printed optics,' the lure of (the) technology (being) the ability to transform inert 3D models into interactive subjects by embedding 3D printed light piping into an object with minimal electronic components," according to the Engadget article.

What does this mean? Well, to everyday people who enjoy Disney for its use of high-tech to nearly imitate magic, it means Disney is just being it's awesome self. The tech could be included in things in the parks or in consumer products, but wherever it's implemented, Disney will no doubt make it seem like magic, when really it's just good ol' math, science and advanced technology. That's why we love ya, Disney: you take nerdy things and use them to create a world of fantasy.

Wednesday, September 19, 2012

The Movie Based on the Attraction or the Attraction Based on the Movie?

There are some questions that may never be answered, like whether the chicken or the egg came first. Other questions may have similar themes, yet definite answers.

Such is the case with the many iterations of "Pirates of the Caribbean: The Ride Disney Thinks People Won't Ride If They Don't Constantly Change It."

Wait...Where's Jack Sparrow?
No, wait... It's just called "Pirate of the Caribbean." My mistake.

In a more literal world, the ride would have that snarky title. In the actual world, it just lives up to it.

Today, on the Disney Parks Blog, it was announced that the Florida version of the attraction will be undergoing minor tweaks, adding some things from the most recent film, “Pirates of the Caribbean: On Stranger Tides," because that was such a critical darling.

I understand what Disney is shooting for with these changes. Sometimes, I appreciate them. I feel they inserted Captain Jack Sparrow into the ride subtly enough, at least in terms of the scenes.

What I wasn't psyched about was how they altered the story line of the whole ride to adapt to his presence.

The projection of Davy Jones and later Blackbeard, plus the ability to change on the fly are features I'm in support of. Projecting onto fog looks wicked cool.

What I'm not in favor of is the philosophy behind all the changes. (Beware: the curmudgeon side of this 21 year old is about to emerge: proceed with caution.) The ride has been around since 1967, and until the first movie came out in 2003, the only changes they made were because of people whining about how men chasing women is politically incorrect. (By that logic, wouldn't the reverse be true, too? Oh, logic!) Then came the the Cap'n Jack overhaul in 2006, which closed the ride down for months. Suddenly, billboards and advertisements started popping up, advertising the ride with the picture of Johnny Depp as Captain Jack, as if the ride what based on the movie.

Kudos to marketing department for making a classic attraction look new again, but shame on them for skipping history. Those young, skateboarding kids need to know about the classic attraction's history: that it was Walt's last creation and that it came first, that Jack wasn't always popping out of barrels. I'm not saying they should like the movie because they enjoy the ride, but knowing the origin of things is always useful.

So, if you can't tell, this guy right here writing this post: not excited for the "enhancements." Luckily, they're only going to be implemented at the lackluster, abridged version of the ride at Walt Disney World. Always have to look on the bright side of things.

Wednesday, September 5, 2012

Wi-Fi at Disney World

In the past couple of weeks, both Epcot and Magic Kingdom have rolled out free Wi-Fi throughout the parks.

All I can say is, finally!

Let's hope they turn those spires into Wi-Fi antennas
Some traditionalists may decry that this is the real word encroaching into the fantasy land that exists beyond the gates, especially for Magic Kingdom. With them, I dissagree: a quick connection to the internet has the potential to enhance the fantasy.

Wi-Fi is the first step towards the completion of Disney's NextGen initiative, which will eventually create a more immersive, more convenient experience in the parks, with RFID technology and other technological advancements.

I understand the argument that the internet posses all the fantasy-crushing facts one could ask for, and a Wi-Fi connection will make it that much easier to stay connected to the outside world.

Internet in the park isn't something providing free Wi-Fi has introduced. People have been using their connected devices in the parks since they were first available.

Disney can either force people to waste their expensive data on a slow, overcrowded networks while in the park, or they can work with the technology and use it to their advantage.

In the App store, Disney has had their share of hits, most notably "Where's My Water?", but there are dozens of other Disney apps out there, from the ABC Player, to the Disney Parks app. It's the latter where I see the potential.

Disney could enhance these apps and make them more data-rich, or make new sections of the app for certain locations in the parks. With a reliable, fast connection to the internet, the Disney parks could use your hand-held portal to the outside world into a handheld magic-enhancer.

And then there's the old question of "What would Walt do?" which at times can be dangerous to ask, because the answer is always hypotheical. Disregard the danger: Walt was an innovator to the fullest extent. I feel if was still around (at the age of 111), there would have been Wi-Fi in the parks years ago, and much more park-related content on the App store. But who knows, maybe he would have wanted a digital "burm."



Tuesday, August 14, 2012

Imagineering History: Touring My Mecca Pt. 2

After seeing how they converted the annals of Disney history to digital, we were lucky enough to view some of the most glorious artifacts that exist in the archives.

I got to see the original, up close and personal. It was amazing. 
We were brought into a room that had a number of large, metal cabinets. Our host had set up three hand-drawn, framed plans for the original plans for a Disney park adjacent to the studios in Burbank. These original drawing were pretty fantastic, but not nearly as amazing as what was to come.

Our host had put some thought into planning this, as he then took us from the three Burbank park plans, over to a video set up on a MacBook pro of Herb Ryman, or Herbie as our host affectionately referred to him as, discussing in an interview how he and Walt stayed up for a weekend drawing the original plan for Disneyland to show the bankers in New York to get funding for the park. Then, in a well-planned reveal, our host pulled back curtains to reveal that exact hand-drawn, large scale pencil rendering of the plans for Disneyland.

It was amazing. I almost cried. Here I was, standing in front of what was essentially the drawing that started it all. The Disney parks are my favorite aspect of the company besides Walt himself, and here in front of me was a piece of history that was made up equally of both. From the hands of a legendary imagineer and the mind of Walt himself, I almost didn't know how to take it all in. It was like meeting my idol.

The schematic itself was on a rolling wire-mesh wall, with many walls like it in front of it and behind. Hung on those walls were many other original Herb Ryman paintings and drawings, as well as other famous pieces or Disney park art. It was a lot to take in.

We were then shown some of the original silk-screened attraction posters. It was a funny coincidence that I had just started pinning these, and it was an experience to see all these, right there, in stacks. I wish I could have walked away with a couple.

On another wall, behind another curtain, were both the original concept paintings of the stretching room, and ones used on stage. Right there in front of my face, as creepy as ever. It was phenomenal.

After reluctantly pulling myself away from the room, we went to our hosts office which he shares with Vanessa Hunt, one of the two authors behind the new"Poster Art of the Disney Parks" book. I got to meet her, and was bummed I didn't have my copy with me to get signed. Alas it will not arrive until September and is completely sold out at the parks. It was enough just meeting her.

In the office, we were shown the software that the archivists and others use to access the digitized archives. Man, the pinning potential!

Also, sitting in a corner was Figment, an original from Epcot, all nonchalantly. That's just how it is when you're in a building with the most amazing Disney artifacts. Something that could be a spectacular piece on its own is no big deal. It's a weird, overwhelming feeling.

After getting a preview of the Poster art book, while standing in front of its author, we headed over to the WDI gift shop. If I we're a pinning man, I'd have dropped some serious dough on the WDI exclusive pins. Heck, I should have as someone who appreciates a nice ROI, but I'm not. Instead, I got myself two t-shirts: a classic WED Imagineering tee and a more modern, yet equally classic WDI shirt with the blueprint of Sleeping Beauty castle as a background. My girlfriend, in my opinion, got a much more interesting shirt, with an original Disneyland Date night flyer on it. Girls apparel is always more interesting than mens. Always.

It was then that we had to leave. It was a sad moment, but not so sad, because our connection to the place will always be around, and another tour is not impossible.

Wednesday, August 8, 2012

Imagineering History: Touring My Mecca Pt. 1

My life may not get better than how great it was on Friday, August 3.

That was the day, thanks to a friend of a friend, I toured Disney's Glendale campus, home to Imagineering (which I was not authorized to tour. They keep that place locked down like they're designing the next iPhone in there), and the Imagineering library, which holds some of the most iconic pieces of Disney history.

When I got there, one of the first things I saw as I walked to meet our host was an old entrance to a bowling alley, which has since been converted into offices for Imagineering, and was used as the exterior for Jack Rabbit Slim's restaurant in "Pulp Fiction." A cool fact, but anyone can walk by and see that. Like the saying goes, it's what's on the inside that counts.

We met our host, and the first thing I noticed was a full size print of a stretching room painting from the Haunted Mansion. It was cool, but just a taste of what was to come. We then walked down a hallway with all the highlights from the Disney parks, both domestic and international.

Then it was off, through the new courtyard area, to the library. In that library, Imagineers go to research everything. I was told the library had nearly every National Geographic ever printed, so the Imagineers can get every natural detail right when creating their own environments. We went into the children's library, where, if you pulled out a book, chances were some historic imagineer had picked out the same book years ago. If you were lucky, the book's library slip would be the original, documenting all who had read it before you, maybe John Hench, maybe Bob Gurr. Maybe no one, because someone decided they wanted a centerpiece for their personal collection.

From there we walked by a model of Disneyland constructed of pieces you would receive month-by-month if you were subscribed to a certain magazine. There were a lot of pieces. We also passed a tiki-room animatronic. Herb Ryman's personal library, donated from his estate. It was cold in there, to keep the history fresh. Open up just about any book, and there you could fin Herb's personal notes.

It was off to another room past a Walt Disney World Mr. Toad ride vehicle, and into a room full of binders that had every single detail of every attraction, from the specific color a certain feature was painted. The time I could have spent in there nerding out. We were shown a revolving file cabinet that was so large, the building had to be built around it. All that in old-form, paper media. I was told it was getting digitized. It should be done by 2035. That year was made up.

Another thing we were shown was the room where they do some of that digital documenting, with, ironically, a camera that seemed to be from the Ansel Adams, completely non-digital era. What wasn't old school was the device they used to capture those images, which cost thousands of dollars and produced multi-gigabyte images.

But that was just the beginning... Stay tuned for part 2 of my report!